Margarita Trends Video
History and Trends of the margarita over the years
BeamSuntory approached Ignite Creative Services to produce a 3-4 minute informative video to feature the latest margarita trends with the goal of selling more tequila using the below guidelines.
- Beam’s “Mas Margaritas” program
- Innovative ways to sell tequila
- Frozen and flavor options
- Influence of small batch tequila
- Mixologist/industry professional interviews and sound bytes
- History of the margarita
What We Did
- Storyboard
- Script
- Scouting
- Talent Interviews
- VO
- On-site Shoot
- Editing